Developing Effective Media Communication Skills

IMPACS - Institute for Media, Policy, and Civil Society,

Year: 2001

Who said only the reporter can ask questions? Find out what you should ask the reporter before answering his or her questions, how you can prepare before taking a media call and tips to ace your interview. We also include some templates for you to copy that will help you get and keep your media files in top form. This link includes tips related to: – How editors choose the news – Preparing a spokesperson – what to do before the interview – Interview checklists – pre- and post-interview questions to ask yourself – What to do when a reporter calls and catches you unprepared – Forms to fill out for media calls, on-air interviews and print interviews

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