Portia Sam is the Program Coordinator for Miscellany, a social enterprise that operates two thriving thrift stores and a variety of women and youth focused programs in Vancouver, BC. For Portia, the idea that a business can viably integrate revenue with community-based social programs just makes sense. In fact, she doesn’t think business is sustainable if done any other way.
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In your view, what are some key elements of “new economies”?
There are many elements that make up how we run our economies in ways that work for communities. Two of the ways that Miscellany works, is through the idea of ‘conscious capitalism’, and through integrating community connections into our business practices and our daily routines.
- Conscious capitalism: This doesn’t mean that we don’t want to make money – we do. It means that we want to make, and use, money in a way that is conscious to the needs of our direct community. There are a lot of microscopic examples of how we do this, such as recycling in a responsible way, and taking time to help people find out where they can properly dispose of materials that we can’t take, like mattresses. If you take the time, you can work in a way that your community approves of. We let our interactions evolve naturally, and then we take a closer look at how we want things to continue evolving.
- Community connections: Conscious capitalism is impossible without recognizing that communities depend on each other, and that people matter. There are specific ways that we are touching our community; through networking with health, policing, and employment groups, for example. They know we are there and open to training people. A big part of what we do is train women for work experience when they get out of prison. As far as I know, there is no government program or stipend for this; it is simply not a priority to them. But we know different. We use our profits to pay for this program because we know that this is important, and we partner with women to give them a chance to break the cycle.
What are some ways that you listen to your community in order to genuinely connect?
We do this in several ways, and it largely depends on what is needed. We listen directly, one-on-one, but also have some business-wide practices in place. These work together, so that we can respond to what people need. For example, we have gift certificates that we give to transition houses, where they give it to the women as needed. They usually give it to women as they are transitioning from the house into second stage housing, and they use it to buy things to set up their new home. When they come in, they are equal to anyone else in there. It is ultimately a thrift store, but it has been organized by our volunteers to feel like a boutique. So when a woman comes in with a gift certificate, she doesn’t feel like she is getting leftovers, she is getting quality items that are useful. Our donors recognize that just because a woman is marginalized, that doesn’t mean that she should have the dregs of whatever we can give her. And when we don’t have what she needs, we take the time to connect her with trusted organizations that do.
We also work with PLEA, a community courts service program for youth that have been in the system. We offer basic training for youth that have never had training or a job, that don’t know how to dress for a job, or how to talk to customers. These kids haven’t had anyone watching their backs and lifting them up, telling them that they can do it. They have been in the system, and we work with them to overcome their obstacles. They are usually very ready for this. They are willing to do whatever it takes to change their lives. It is really empowering to work with them and to see this. They show me how amazing humanity can be.
Can this type of connection scale up within cities?
Yes I think it definitely can. It scales up beyond one business by being part of standard policies and business practices. Integrating the expectation that through connecting with other groups around you, we are all stronger. For example, over time we have connected with the community-policing group, and they come to us when they know of someone that needs something that we can provide, like sleeping bags or blankets. They are always telling people that we are great to them – but we’re not; we are just enacting an important part of a social enterprise. Our mission is to take what we are given, and re-invest it in things that matter, in a responsible way. That is an idea that can easily go beyond our thrift store.
To me, a social enterprise is simply a business with a social element. It could involve training, which is our main thing, but it is more than that. You take the profits, and you put it back into social programs that ultimately contribute to a stronger economy overall. I don’t see any reason that all traditional business can’t move toward acting like a social enterprise. You still make a living and feed your own family, but you give back to humanity at the same time. Instead of making money for the sake of it, we can make money to help others, which in turn helps us. Everyone is better off because of it. If even a third of our businesses became social enterprises, we would solve a significant portion of our problems.
What does real wealth mean to you?
Real wealth is truly having the opportunity to give back. Building a sustainable business that promotes social programs and having the ability to develop programs that are suited to what your communities’ needs are.
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Social justice entrepreneur Portia Sam is the program coordinator of Miscellany Finds thrift store for social change. With decades of experience in business management and a dedicated passion to conscious contribution for community sustainability, Portia combined her talents to create a thriving resource to meet the diverse needs of a vibrant community. Portia is proud of the foundational programs Miscellany offers.
This blog is part of the ‘Voices of New Economies‘ series within Cities for People – an experiment in advancing the movement toward urban resilience and livability through connecting innovation networks.
The Voices of New Economies series is collectively curated by One Earth and The Canadian CED Network.
This series is an exploration of what it takes to build the economies we need – ones that work for people, places, and the planet. We are connecting key actors, finding patterns, noting interesting differences, and highlighting key concepts and initiatives. Together, this series offers insights into the new economies movement as it develops.
Marty Donkervoort has been honoured by the 
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David C. Korten is a cofounder and board chair of